i.e. is an interaction and design research and consulting firm based in Montreal. i.e. helps companies create products and services that deliver great experiences for their customers.
Core services - Concepts & Practice
- Contextual/ethnographic field research (bilingual French & English)
- User research/usability testing
- Research design consulting - helping in-house teams master their own research process
- 'On-call' dedicated third-party researcher to design teams
- Beyond research results - design process facilitation for multidisciplinary teams
- MRIA (Marketing Research and Intelligence Association Canada)