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Patient-Centric Packaging

Client: Proteus Digital Health

Proteus Digital Health are pioneering a new category of pharmaceuticals called 'Digital Medicines', and were the first company to ever successfully gain FDA approval for a fully ingestible digital sensor.

We were asked to design a medical packaging solution that was easy for patients of all abilities to use and understand, including those with limited manual dexterity, while also ensuring that the boxes protected their valuable contents during shipping and storage.

We used rapid, proof of principle prototyping throughout to quickly test multiple options, simplify the design and validate our assumptions. User studies were conducted in the U.S. to quantitatively prove the effectiveness of our designs in encouraging patients to correctly set themselves up with the Proteus system.


Team Members

Oscar Daws, Matthew Durbin, Huw Williams


Tags

Medical & Healthcare medical packaging Packaging design Prototyping & Model Making Startup Concepts Structural Packaging


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