LUNAR designed the Illumina iScan as a sculpture that captures the embrace between technology and the very building blocks of life, our DNA. A sophisticated scanner, which can analyze and report millions of genotypes per day, the iScan is revolutionizing the process of genetic discovery for future use in pharmacogenics and personal genotyping. This instrument is one of Illumina's technology products that help us understand an individual genetic differences. The interleaving of two sides of the instrument uses Illumina's story to create a memorable and differentiated brand statement through the look and personality of the product.
