Little & Brave wanted to create a clean, simple and easy to use ecommerce website design. The goal behind their site was to sell their compostable nappies and other products, along with educating Kiwi families on a green alternative. We worked hand in hand with them to understand the content and functionality in a much deeper way. This allowed us to craft a digital expression of their business in a way that’s accessible for parents that are stressed, tired and have minimal time on their hands.
We created simple sets of illustrations and infographics to lead visitors through the site and provide a point of difference for them in the market place. With a subscription service in place, we made it even easier for parents to give the sustainable option a go.
Since launching their ecommerce website design in 2018, Little & Brave has gone from strength to strength, with 2019 seeing the brand also appear on Countdown shelves.
