•Branding
•Package Design
Kerns asked us to redesign the current brand and packaging to increase shelf-presence by leveraging 30 years of brand equity, and to encompass expandable new product offerings in its new single-serve PET bottles.
The result is a brand and packaging design architecture that is more dynamic, casual, multi-cultural and friendly, with improved taste appeal and freshness cues. The system also allows to easily distinguishable products and flavors within the Kerns family of products.
