About Us
Shaping Progress
Between you who are reading this text and me who am writing it, something is happening. This transmission takes place in seemingly short distance, but it is filled with the possibilities of new developments and experiences. That’s exactly the way we look at architecture, industrial design and corporate identity. The starting point is always about what to be imparted and the final reception or experience is the end product. In the journey in-between everything surrounding us and the eyes of the beholder there are possibilities. This is where Yellon finds its base and its mission. We have got the passion to shape the world surrounding us. We create progress – in small as well as in bigger steps – between a product or a building or a brand and its final user.
We are shaping progress:
A chair is always a chair – you might say. But things are often more than just a word. A house for example isn’t just a house. It is a place to live, a castle, a statement, a creation, a refuge, and sometimes even a dream. It could be perceived as something disturbing and beautiful at the very same time. It is similar with everything around us. All is a mixture of function, form and innovation. And it everything lies in the eye of the beholder. And when. And how.
We know this at Yellon. That is why we always try to approach a problem from several different angles. Looking high up at the sky we will discover something new, innovative and creative - which still might just be a dream. While at the same time we try to keep our feet on the ground. We have the knowledge and understanding that things have to work in different contexts. To shape something is always about people - about combining the past, present and future to a developing experience for those who are will use the result of what we are create.
The best guaranty for achieving that is to make sure that everything is related to each other, but that it also stands out and is relevant. From a brand, a vision or a business idea to a single product, building, or environment we shape the red thread which takes you forward. This is what keeps Yellon together. In the fields of architecture, industrial design and branding, we create results with distinct expressions that really work in their context. We can take responsibility for leading a strategic and creative process that starts and ends with the final user of your products. Yellon know the art of shaping experiences that help people and organizations to develop –expressions that give impressions. We summarize this is our promise: Shaping progress!
Responsibility from detail to context:
Well, now we could drown you in a lot of nice pictures and loads of text on a well-established working model. But we won’t. Of cause we have models, methods, theories and loads of experience but don’t like to put you and you clients into pre-set templates. This would limit ourselves as well as implies the risk of casting the solution to fit the mold, instead of creating a mold which fits the solution. We are shaping progress.
Everything starts with the purpose, the need, the experience, the user, and the world around you. Every project is unique, since every purpose is unique. This is the base for everything we do. We have many years of experience in those fields. We know what it takes to successfully handle a project and its logistics in a professional manner.
We want and we are able to work interactively with our different competences in architecture, industrial design and branding. But of course we also willingly handle projects within their own special field. Regardless, we always put our client’s development and the user’s experience first. This is our offer, our promise and our mission. Everything we create is process as well as result – but it doesn’t get its real interest and value until put in a human context. Yellon can help you to visualize the advantages of your product, help you to distinguish your special strategy to successfully stand up to competition. The result of everything we do is always a tool to express something and to solve problems.