Siero Design | LLC


About Us

Siero Design is a full-service design firm capable of solving your Product Development & Visual Communication needs- simply, elegantly and effectively. We recognize the importance of design as it relates to your brands, products, image and most importantly, bottom line. We have offered clients world-class design solutions since 1989.
Our design studio has been providing clients with a complete range of design services in areas of Graphic, Industrial Design and Product Development for more than 20 years. Our company has specialized in developing products, product graphics, logos , corporate collateral and product packaging in wide variety of Consumer Industries. Siero Design creates results-oriented design that reflect the values and vision of your company and it’s products. Our mission is to help you succeed through effective, aesthetically engaging design solutions. Please find some of our qualifications listed below:

Product Design- Paul Santarsiero; ID Design Director, providing product development and Industrial Design services which include sketching/conceptualizing skills coupled with the latest CAD, CGI Rendering & Solid Modeling software.
Product Development services include:

•product feasibility and market analysis studies, focus testing and consumer •sampling studies
•brainstorming & concept ideation onsite programs
•product conceptualizing - (idea lists & concept sketch programs)
•presentation sketches - (freehand, Photoshop, and computer digital images)
•design 2D CAD engineering drawings
•3D CAD modeling for prototyping & foam , foam-core and hard plastic models
•mechanism concept development
•silicon soft rubber tooling engineering programs
•urethane castings for multiple sales samples product development
•production turnover specifications and followup liaison with clients factory source(s)

Graphic Design- Bonnie Santarsiero; Graphic Services Design Director
•full service Graphic Design, Logo Branding, Packaging, & Merchandising


  • IDEA Bronze Award / Fisher-Price, RC Race Controller IDSA 1995
  • Tower Heater / Best in Category Housewares Design Award 2004
  • Tower Heater / Excellence in Design Award AM Magazine 2004
  • Packaging Industry Award Graphic Design USA 2007
  • Innovation Design Award / Best in Category award for Spill Collector Cleanup Product Int'l. Housewares Association 2013
  • Water & Process Technologies Challenge Award General Electric 2015


  • Mentor for First Robotics Avon CT High School Team 1124 - The Uberbots
  • IRN- Inventor's Resource Network, Springfield, MA
  • Adobe Software User Group, Bloomfield, CT
  • Visiting Critic, University of Bridgeport Industrial Design Department


  • Clients have been served in the following industries: Consumer Products, Consumer Electronics, Sporting Goods Industry, Tabletop Industry, Juvenile Products Industry, and Toy & Giftware Industries ( please contact us for a specific list of our clients ).



Staff Size

2 - 5

Siero Design | LLC


  • Industrial Design
  • Graphic Design
  • Packaging

Typical Project Budget

less than $10,000


Our Clients typically have a project budget which range from 2K to 50K and in all instances, we supply services that are targeted to your needs and budget, always striving to exceed your expectations

Main Office

112 High Ridge Road
Avon, CT 06001
United States


Paul Santarsiero
phone: 860.673.2784
fax: use email

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