Reimagining packaging for a company that’s redefining an industry.
After making waves at CES 2019, the sexual wellness brand teamed-up with Zenpack to unveil their extended line of products at CES 2020.
Despite the success, the Consumer Technology Association (CTA) later revoked the award, claiming that sexual health products weren’t included in the competition. After massive online support for gender equity in tech, the award was reinstated and CES has allowed sexual tech on the showroom floor for the first time in its history. Elegant, minimalist, and inspired by human movement, the Osé had already generated international buzz, but the company’s extended line needed comprehensive packaging that showcased the product design and core brand values.
Just in time for their return to CES, the updated suite of packaging features eco-friendly materials, form-fitting inserts, and bold brand colors, putting the products front and center for an improved unboxing experience. While the brand achieved their immediate goals at CES 2020, Zenpack also delivered a dynamic packaging system designed for Lora DiCarlo’s long-term mission: sexual wellness for everyone.