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Plastics Foam Moulding

Client: Tony Higson

D&P was approached by inventor and entrepreneur Tony Higson who was featured on BBC2’s Dragons’ Den series. The brief was to take an already good product and make it great. We were asked to further develop and commercialise Tony’s original prototype for the product. There was also to be a new bag design targeted to a specific demographic, as well as concepts for a range of luggage products to complement the Freefold system.



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