About Us
Established in 2009, studioFAR is an independent design house based in the Mission district of San Francisco. Directed by Fernando A. Robert, we help companies translate ideas into desirable products. With an arsenal of design resources behind him, studioFAR provides industrial design services with a strong focus in soft goods + footwear.
soft goods design firm, soft goods designer, soft goods industrial designer, technical soft goods design, wearables, backpacks, daypacks, messenger bags, shoulder bags, luggage, travel goods, bags, duffels, camera bags, accessories, totes, shoes, footwear, laptop sleeves, etc.
Our clients include Aether Apparel, AMPL, Kulkea, Pelican Products, Chrome Bags, APG, and Slappa. We've also contributed on projects for Reebok, Teva, DLO, Pediped, and Red Wing.