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Team Red White & Blue /// Branding & Strategy

Client: Team RWB

Team RWB is transforming the way that America supports its veterans when they return from combat. We are honored to be a part of this effort by being there from the beginning and being their brand partner. Rule29 had the privilege to make creative matter® for Team RWB through strategic storytelling with print, brand development & management, wearables, environmentals, and more including website and social media strategy.

The Team RWB site features in-depth organizational information as well as chapter details and a map, veteran statistics, an updated blog, and a community strategy for veterans and Team RWB participants to network across the country. Next time you see a veteran, we hope you look them in the eye and say thank you for serving, and if you know a veteran who is looking for a community that understands, point them to Team RWB. Either way, they've served us—now let’s do what we can… It's Our Turn!

For more on Rule29 and our Give initiative check out our site:

Team Members

Justin Ahrens - Creative Director, Katrina Strich - Accounts Manager , Tim Damitz - Senior Designer, Kerri Liu - Senior Designer, Bob Davidson - Creative Producer


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