Sprout Studios

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Old City Syrup

Client: Old City Syrup

Sprout developed a branding strategy to take the family-made syrup from the mountains of Vermont to e-commerce, specialty food stores, gourmet markets, and craft food businesses across the Northeast. The team designed a logo and identity to capture the old school authenticity of Old City Syrup. A full style guide was also produced to maintain consistency and brand standards across print materials, packaging, the web and social media.

Sprout also designed the Old City Syrup website and e-storefront with ease-of-use and clean, simple aesthetics in mind.


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branding Digital & Online Design Logo & Brand Identity packaging visual brand language


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