About Us
We've been around for eight years and have launched over 30 products internally and for clients. Our specialty is launching product-based businesses, which became the focus of our model after seeing too many people leaving design firms with prototypes and no idea what it means to create a successful, sustainable brand. We integrate the process through a research-based foundation that gives us insight into industries, target price points, and market segments to guide our focused brainstorms.
Branding and packaging are worked into the design process from day one and focuses heavily on data collection and surveys to steer the design. Meanwhile, our engineers and industrial designers ensure design for manufacture is followed early in the process with a working knowledge well beyond injection molding for manufacturing with an eye towards easy, foolproof assembly and minimal parts. This is all built up to a strategic product launch that has left our last 3 clients sold out within the first month--which could point to poor forecasting but is usually due to inventory budget limitations.
We apply this same process to business development, combining design and business strategy to create new solutions that simplify operations and create sustained profit increases. FACTOR 10's number one goal is to return 10X value on the money our clients invest with us, and we track the metrics to prove the process.
We also develop our internal ideas and technologies that we license out, including Thinkfun's line of laser games:
- Laser Maze: ThinkFun.com/Products/Laser-Maze
- Laser Chess (an update to our original design, Khet): ThinkFun.com/Products/Laser-Chess
We also have new patented technologies launching this year involving shoes and wireless power used for product interaction beyond charging capabilities.
Awards
- Winner MENSA Select 2006
- Toy of the Year Finalist Toy Association 2007
- Best Kids' Toys for Adults Popular Science 2011
- Gold Award Parents' Choice 2013
- Toy of the Year Nominee Toy Association 2014
- Toy of the Year Finalist Toy Association 2015
- Best Toys for Kids Award ASTRA 2015
- Edison Award Nominee Edison Universe 2018