Graphic Designer with more than 20 years of experience in creating visual content and storytelling. Able to analyze content and illustrate business problems into a visual story, helping businesses differentiate themselves. Collaborative design experience working with corporate, public, non-profits, publishing, retail, financial, medical/health care, education, home security, beauty products, and sports clients
ITO Art Director / Graphic Designer 2012 – 2015
Supported an elite executive pursuit management team where I provided creative direction and support for C-Level sales pursuits and marketing initiatives. Designed and developed graphical elements of client proposals and collaborated on messaging for oral presentations, business development, and marketing materials with the primary goal of differentiating Xerox ITO from its competitors. Collaborated with cross-functional proposal response teams to conceptualize win themes and produce the graphics that illustrated the value proposition and proposal objectives—all within corporate branding guidelines
Art Director / Graphic Designer 1987-2012
Operated a small graphic design firm marketing to clients in a variety of industries including retail, snack foods, restaurants, manufacturing, education, healthcare, housing, non-profit, finance, software development, security, beauty, and sports and energy. Developed and produced effective marketing communications strategies and programs designed to support the clients’ objectives and align with corporate strategy and brand messages.
Publisher / Art Director / Graphic Designer 1999-2005
Founded and managed a local magazine in the city of Allen, Texas. Working with a staff and various contractors and vendors across multiple industries, published bi-monthly issues covering local activities and news. Conceived ideas, directed and shot photography, and produced all design and layouts.