Chen Design Associates

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The North Face packaging

Client: The North Face

// brand refresh
// collateral design
// packaging design

CDA redesigned the entire global packaging system for The North Face, to demonstrate the company's efforts towards greater environmental sustainability as well as to communicate its technological leadership in the outdoor industry.

The redesigned system now incorporates materials with 100% post-consumer waste, and prints with environmentally-friendly inks.

Read about our work for The North Face in the July 2008 issue of Communication Arts.

Awards // ReBrand Global 100 Distinction 2009 / American Graphic Design 2008 / American Package Design 2008 / Create 2008


Awards

ReBrand Global 100 Distinction Award 2009, Graphic Design USA American Package Design Award 2008


Tags

Footwear hang tag Packaging design


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