seré/dondossola launched as an genuine product design studio and has over 10 years of experience in it, but lately, their focus has shifted. Once an executing service company, their sights are now aimed at helping brands and businesses to gain a competitive advantage in the marketing landscape.
“An important amount of the work we’ve done in the past decade was in service of world class Italian designers and international manufacturing companies which hire them.
Giorgio Armani, Rodolfo Dordoni, Giovannoni, Corrado Dotti, Gordon Guillaumier / Dada, Roca, Chateau d’Ax, Flou, DeSede, Maletti, Effegibi, Fantini, Roda, DeRucci. Combine this with our experience working for Philips, Bianchi Industry, Vin Service and for brands such as Ikea, Boss Design, Brasilia, Pilsner Urquell and you understand we have a very broad field of interest.”
What if you were a ‘billion euro brand’, had an in-house marketing department, but didn’t need the services nor the bloat of a world famous metropolitan based creative agency? Where would you go?
These brands have similar needs: marketing & brand strategy, product design, internet of things implementation, video production, digital and social media marketing solutions. Our business model is a solution to fill that gap.
Bridging the Gap
To help brands define their voice, align with their customers, and clarify their goals, seré/dondossola has become a team of strategic designers. Part business consultants, part designers.
A strategy brand design consultancy is a hybrid between what is offered by two traditionally different types of companies— business management consultancy and design firms. Strategists tend to be big picture thinkers, but don’t have the creativity and attention to detail of designers. We refer to this as the strategic divide that exists between concept and realization– where good ideas go to die.