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Organic Choice Teas

Client: Choice Organic

Choice Organic Teas, and Packaging Design magazine invited us to participate in a competition to re-design their tea boxes for their cornerstone brand of teas. We started with in-depth consumer testing and competitive market research to determine where there may be some potential for growth. We proposed developing more in-depth content for the packs, to offer consumers more that a great package design to fall in love with. By using subtle embossing and playful variety colors, we helped Choice realize the great potential that package re-fresh can bring to their products.

Team Members

Kim White, Todd Edmonds


Packaging Design Magazine Makeover Challenge Runner up 2016


Beverage Packaging Box color & material contest fresh Packag Design tea

Design Directory


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